not sure why jony ives gets on my tits so much, maybe it’s his poor rendition of that david attenborough like voice, or his calculated “poor little me… i’ve been working all day and night to solve human kinds problems” stubble and hair cut, or maybe it’s the way he makes the most basic things sound so complex and self important? but he does annoy me much. jony doesn’t just think about things like you and i, instead he “incubates notions”… what ever he does it’s a pivotal shift in the cosmos. the truth is apple has come up with less usable innovations and more jargon. i can’t recall how many times philip schiller used the word innovation before they got to the most amazing feature on the iPhone 6S… the most astonishing selfie button!

this pivotal shift in the evolution of human kind is right up there with apples previous engineering intervention in iPhoto. the iPhoto has not been anything like the old iPhoto… because they brilliantly changed it to simply “photos”… i mean that really changed my life. what seems simple to common folks is actually a very complicated process at apple… well thanx! that was brilliant search optimization guys, now try and search “i have problems with photos” to fix your latest kinks and you now end up with prescription eye glass stores near you. but joking aside, and there are some nice things about the 6S like the 3D touch etc. but apple has messed up really bad in the most basic areas ever since jobs passed. issues that mac users never experienced and where the exclusive domain of PC users have since found their way into apples. perhaps apple should focus on fixing some of these before fiddling with the letter “i”… all of these OSX problems listed below, i have personally experienced first hand, so these must be just a few of the mac OSX problems of the late…

1- the spinning ball of death when you try to shut down OSX yosemite, only to come in the next morning and have to force shut down.

2- iTunes playlist playing in reverse order when you’re using apples own remote app?

3- updating apple software… getting an unknown error on apples own “app store”

4- slow motion videos shot on apples iPhone, and transferred to apples iPhoto (sorry p h o t o s), and back onto your iPhone no longer plays in slow motion?

5- unable to delete some “photos” in “p h o t o s”… now that sounds just wrong!!! let’s see how was it before…. unable to delete some photos in iPhoto. better. thanks for that ingenious idea guys.

6- syncing problems with iTunes and photos… where things do not actually sync. you have to shut down apps, sometime restarting your computer, detach iphone attach again etc. until it finally syncs (never had these issues and i’ve had apple for ever, every mac and iPhone in the past).

7- transferring photos from your iPhone to apples photos and clicking on “delete after export” leaves a bunch of photos on your iPhone.

and this is just what i can remember at the top of my head, fuming after watching the apple september 9th keynote. by dd